5210 Likini St.
Honolulu, HI, 96818
December 3, 2014
에셈 엔터테인멘트 413-830
서울특별시 강남구 압구정동
521 에스엠엔터테인먼트
Dear SM Entertainment,
I have been a fan of many of your artists for about four years now and I really enjoyed the music videos and variety shows that your idols have gone on. The style of music that was produced was always catchy and rarely did I dislike any sort of musical performance.
Even so, I would like to address the problem that has been circulating around your company's name. Over the past year, there has been an abundance of scandals and problems that have been bringing your name own negatively. Starting from the beginning of 2014 in January, we go to Girl's Generation's comeback song with "I Got a Boy". A little while after this, two of the members were to revealed to have finally gotten into relationships. You had confirmed this, proving that Yoona Im and Sooyoung Choi were indeed dating people and I have no problem with this. I always thought it was cute how Seunggi Lee had a fanboy crush on Yoona Im and was delighted to see them finally in a relationship. A bit after this, it was released that another member of that group was also in a relationship and after that, one more was also confirmed. Like I explained earlier, I have no problems with idols dating other idols, but this particular relationship between Taeyeon Kim and Baekhyun Byun was affected negatively due to another lawsuit by Baekhyun's fellow group member Kris Wu.
It was confirmed in May that Kris filed a lawsuit against SM and wanted his contract to be nullified and was a heartbreaking thing for many fans, including myself. Only a month after that was Baekhyun and Taeyeon's relationship confirmed, bringing up a wave of negative feedback. Many fans bashed the couple, not only due to the fact that they didn't support the couple, but because they thought it was a ploy made by SM to cover up the Kris scandal. This irked me a bit, since I had no problem with the relationship if it meant that the two idols were happy and in love, but the two received so much negative feedback that they refused to even speak to one another, staying away from one another during concert performances and unfollowing each other on social media. A bit after this, a rookie group named Red Velvet was debuted with their debut song "Happiness" and they had gotten a lot of hate from netizens due to the fact that their debut seemed very rushed, especially since not many teasers were posted ahead of time like your previous group Exo was. These rookies who had just entertainment world were already getting negative feedback and were bashed for what? Finally reaching their dreams? I'm not saying this is because of Kris' lawsuit and don't intend to put any sort if blame at all, but this will bring me to my next point.
One of the reasons Kris filed to nullify his contract was because the company refused to seek out the medical attention he needed, thus forcing him to perform in a very sick state. Many years earlier in 2009, a member of the popular group Super Junior was also released from the company, also having the same problems dealing with his medical health thus making him want to terminate his contract with SM entertainment. This re-occurrence wasn't the only problems in the company and one more member from the popular group Exo filed a lawsuit against SM entertainment, this being 24 year old Luhan. He also had been having medical problems that weren't tended to, having him want to terminate his contract. Last but not least we have Jessica from the hit girl group Girl's Generation, who had stated in her weibo post that she was forced to leave the group that she had been in for 7 years. She hadn't been having any sort of medical issues, but recently had created her own fashion line and was rumored to have been in a marriage rumor with Tyler Kwon, in which both sides denied the accusation.
All cases except the Hangeng Super Junior case had happened during the year of 2014, bringing a lot of stress to people in the company and even people that were simply fans of the group. Members that have been training for more than five years to be in these groups have had all of these problems shot in their faces and it's not fair that all of their hard work has been torn up like this. I could keep going, but I believe that I should cut this short and propose my idea.
Why not bring the entire SM Entertainment to Hawaii? With a total of 10 hours, it's shorter than the usual flight to L.A for KCON or to New York to perform on stage. This comes with the benefit of having all of the idols and staff members enjoy their stay in the beautiful island paradise to unwind and get rid of the stress that had piled up for the year. Another positive effect is if they hold fan meetings or meet and greets, then the fan population can see how SM really treats their idols and can possibly clear up some confusion.
Nobody can handle that much stress for months at a time, let alone a whole year. Take the time to find out the real problems from the ones just showcased to create controversy. Talk to the people that may be disrupting the flow in the company and make peace with everyone. It will be hard, but you can't say you didn't try if this doesn't pull through. Although I was shell shocked by the events that had happened this year I can't say that I don't want to make it better. Hopefully 2015 will be a better year.
Sincerely,
Misha Chun
It was confirmed in May that Kris filed a lawsuit against SM and wanted his contract to be nullified and was a heartbreaking thing for many fans, including myself. Only a month after that was Baekhyun and Taeyeon's relationship confirmed, bringing up a wave of negative feedback. Many fans bashed the couple, not only due to the fact that they didn't support the couple, but because they thought it was a ploy made by SM to cover up the Kris scandal. This irked me a bit, since I had no problem with the relationship if it meant that the two idols were happy and in love, but the two received so much negative feedback that they refused to even speak to one another, staying away from one another during concert performances and unfollowing each other on social media. A bit after this, a rookie group named Red Velvet was debuted with their debut song "Happiness" and they had gotten a lot of hate from netizens due to the fact that their debut seemed very rushed, especially since not many teasers were posted ahead of time like your previous group Exo was. These rookies who had just entertainment world were already getting negative feedback and were bashed for what? Finally reaching their dreams? I'm not saying this is because of Kris' lawsuit and don't intend to put any sort if blame at all, but this will bring me to my next point.
One of the reasons Kris filed to nullify his contract was because the company refused to seek out the medical attention he needed, thus forcing him to perform in a very sick state. Many years earlier in 2009, a member of the popular group Super Junior was also released from the company, also having the same problems dealing with his medical health thus making him want to terminate his contract with SM entertainment. This re-occurrence wasn't the only problems in the company and one more member from the popular group Exo filed a lawsuit against SM entertainment, this being 24 year old Luhan. He also had been having medical problems that weren't tended to, having him want to terminate his contract. Last but not least we have Jessica from the hit girl group Girl's Generation, who had stated in her weibo post that she was forced to leave the group that she had been in for 7 years. She hadn't been having any sort of medical issues, but recently had created her own fashion line and was rumored to have been in a marriage rumor with Tyler Kwon, in which both sides denied the accusation.
All cases except the Hangeng Super Junior case had happened during the year of 2014, bringing a lot of stress to people in the company and even people that were simply fans of the group. Members that have been training for more than five years to be in these groups have had all of these problems shot in their faces and it's not fair that all of their hard work has been torn up like this. I could keep going, but I believe that I should cut this short and propose my idea.
Why not bring the entire SM Entertainment to Hawaii? With a total of 10 hours, it's shorter than the usual flight to L.A for KCON or to New York to perform on stage. This comes with the benefit of having all of the idols and staff members enjoy their stay in the beautiful island paradise to unwind and get rid of the stress that had piled up for the year. Another positive effect is if they hold fan meetings or meet and greets, then the fan population can see how SM really treats their idols and can possibly clear up some confusion.
Nobody can handle that much stress for months at a time, let alone a whole year. Take the time to find out the real problems from the ones just showcased to create controversy. Talk to the people that may be disrupting the flow in the company and make peace with everyone. It will be hard, but you can't say you didn't try if this doesn't pull through. Although I was shell shocked by the events that had happened this year I can't say that I don't want to make it better. Hopefully 2015 will be a better year.
Sincerely,
Misha Chun
Great rough draft, I like how you put like an issue but after you would put that you have no problem with that just some concerns. You could maybe shorten this letter a little bit because for me, personally, it was kind of like reading a long essay instead of a letter. Other than that I liked it especially since I don't know much about Korean bands and entertainers.
ReplyDeleteIt was a good letter and I liked how you really expressed your point of view on the issue. It's a little hard to follow up in though. Maybe you can try to quickly summarize the topic issue and then you can explain more on what you want to be fixed. Good job though.
ReplyDelete